About - The Newsette

Hi! I am

Daniella

Pierson

FOUNDER & CEO OF THE NEWSETTE

started The Newsette at 19, with the goal of making women feel inspired, powerful, and informed every morning. Now, nearly 6 years later—yikes—I’m proud to say that my team of badass women (and Leo the Poodle) work daily to fulfill that promise to 500,000+ subscribers across the world.

As a person who is lucky enough to be Latinx and have an immigrant mother, it’s extremely important to me that we are constantly amplifying diverse, unique female voices. Which is why, along with business, fashion, beauty, and tech news, we also publish a conversation with an incredible woman every single day. 

My dream is for every woman—no matter your circumstances, background, qualifications or heritage—to feel inspired to thrive every single day. Let me know how we can do that better via our daily email newsletter at: