Dec. 5 2017
French culture is weaved into all aspects of American life — from beauty products that instantly make our bathrooms look cooler to the “je ne sais quoi” attribute we all aspire to have — but no category is more culturally intertwined than fashion.
The most popular phrase that onlookers use to describe Parisian style is “effortlessly cool” — and we’ve found a brand that has built a cult following by designing pieces that make every girl feel like their most French self. So much so, that nearly all of their pieces have to be constantly restocked due to sell outs.
That brand is Sézane.
Sézane has been every fashion girl’s best kept secret in Europe, and now they’re making a splash stateside with their captivating seasonal and permanent collections. In honor of their voyage to the U.S., we dressed up two of our HQ members (Molly West and Marlena Hurlbut) in Sézane outfits to express five different Parisian-meets-New-Yorker situations.
The “Puppies are my best accessory.”
The “Oops, where’s my subway card?”
The “Taking a stroll to detox from my phone.”
The “Are you my Bumble date?”
The “Do I want Shake Shack or Chipotle?”
In collaboration with Sézane.